Torchlite logo

Torchlite

PRM covering affiliate link tracking, deal registration and co-selling in one platform, with account mapping through a Crossbeam integration.

Founded
2015
Headquarters
Indianapolis, Indiana, United States
Employees
11-50
Funding
Venture

Facts checked against primary sources on 6 August 2026.

Torchlite overview

Torchlite is a channel and partner management platform covering partner onboarding, enablement and training, internal and external partner portals with a public partner directory, referral submission, affiliate link tracking, deal registration, co-marketing collaboration, channel marketing journeys, playbooks, reporting and partner payout. Account mapping and co-selling are handled through an integration with Crossbeam rather than built in.

What separates it from other PRMs

The span between affiliate and channel. Most tools sit on one side of that line: affiliate platforms track links and pay commissions but have no concept of deal registration, while channel PRMs register deals but treat affiliates as an afterthought. Torchlite carries link tracking, referral submission, deal registration and payout in the same product, which suits a company whose partner mix genuinely includes both an affiliate motion and a reseller motion and does not want to run two systems.

The company also publishes an unusual commercial term: a six-month return on investment guarantee. It does not state what the remedy is, so anyone attracted by it should get the terms in writing before signing.

Two things to check during evaluation. The security badge on the site is SOC 2 Type 1, which attests to controls at a point in time, not Type 2, which attests to their operation over a period. Buyers with a security review to pass should confirm whether a Type 2 report now exists. Separately, the public trail is quiet: the most recent press release the company issued dates from August 2023 and the homepage was last modified in May 2024, both checked on 6 August 2026. That is not evidence of a problem, but it is a reason to ask directly about roadmap and current staffing.

Who it fits

Mid-sized software companies running mixed partner programs, particularly where affiliates, referral partners and resellers all need tracking and payment from one place, and where Crossbeam is already in use for overlap analysis.

Ownership and company background

Founded in 2015 in Indianapolis, Indiana. The company started in marketing services before moving into partner management. It raised a US$3 million round reported in 2019, bringing the total at that point to US$5.5 million, and PitchBook records US$9.5 million raised in total, with investors including Salesforce Ventures, Render Capital, Collina Ventures, Innovatemap and NWS Holdings. One aggregator lists the company as bootstrapped and based in Austin, which contradicts the company's own listing, the funding coverage and its registered Indianapolis address. Treat that record as wrong.

Pricing

Not published. There is no pricing page, and the site routes to a demo booking.

Integrations

Crossbeam for account mapping and co-selling. The company describes further integrations on its solutions pages but does not publish a named connector catalogue, so confirm any specific CRM or billing system during evaluation rather than assuming coverage.

Torchlite ecosystem

23 companies

Suppliers (1)

Community (1)

Ecosystem data from Orbit.

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