Partnership & Channel Strategy Books

Curated collection of 21 essential books on partnership management, channel strategy, and ecosystem-led growth.

Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships cover
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Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships

Bob Moore

strategic partnerships
MAKING CHANNEL SALES WORK: Ten Tools to Create a World-Class Third-Party Selling Program cover
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MAKING CHANNEL SALES WORK: Ten Tools to Create a World-Class Third-Party Selling Program

David Davies

channel strategy
Nearbound and the Rise of the Who Economy cover
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Nearbound and the Rise of the Who Economy

Jared Fuller, Jill Rowley

ecosystem growth
The Partnership Economy: How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences cover
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The Partnership Economy: How Modern Businesses Find New Customers, Grow Revenue, and Deliver Exceptional Experiences

David A. Yovanno

strategic partnerships
The Partnership Principle: A 180-day guide for Revenue Leaders to accelerate growth through collaboration cover
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The Partnership Principle: A 180-day guide for Revenue Leaders to accelerate growth through collaboration

Matt Bray

strategic partnerships
A Field Guide to Channel Strategy: Building Routes to Market cover

A Field Guide to Channel Strategy: Building Routes to Market

Dr. Anne T. Coughlan

channel strategy
Alliances, Strategic Partnerships and the Power of Analytics: Gain Control, Reduce Risk and Accelerate Growth cover

Alliances, Strategic Partnerships and the Power of Analytics: Gain Control, Reduce Risk and Accelerate Growth

E. Keith Gaylord

strategic partnerships
Alliances: An Executive Guide to Designing Successful Strategic Partnerships cover

Alliances: An Executive Guide to Designing Successful Strategic Partnerships

Ard-Pieter de Man

strategic partnerships
Building Successful Partner Channels: Channel Development & Management in the Software Industry cover

Building Successful Partner Channels: Channel Development & Management in the Software Industry

Hans Peter Bech

channel strategy
Finding Allies, Building Alliances: 8 Elements that Bring and Keep People Together cover

Finding Allies, Building Alliances: 8 Elements that Bring and Keep People Together

Mike Leavitt, Rich McKeown

strategic partnerships
Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget cover

Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget

Hans Peter Bech

general
Marketing Multiplied: A real-world guide to Channel Marketing for beginners, practitioners, and executives cover

Marketing Multiplied: A real-world guide to Channel Marketing for beginners, practitioners, and executives

Mike Moore, Peter A Thomas

channel strategy
Partnernomics: The Art, Science, and Processes of Developing Successful Strategic Partnerships cover

Partnernomics: The Art, Science, and Processes of Developing Successful Strategic Partnerships

Mark Brigman

strategic partnerships
Partners are the Customer Experience cover

Partners are the Customer Experience

Nancy Ridge, Norma Watenpaugh

general
Radical Collaboration: Five Essential Skills to Overcome Defensiveness and Build Successful Relationships cover

Radical Collaboration: Five Essential Skills to Overcome Defensiveness and Build Successful Relationships

James W. Tamm, Ronald J. Luyet

collaboration
Sales and Marketing Channels: How to Build and Manage Distribution Strategy cover

Sales and Marketing Channels: How to Build and Manage Distribution Strategy

Julian Dent, Michael White

channel strategy
The Art of STRATEGIC PARTNERING - Dancing with Elephants cover

The Art of STRATEGIC PARTNERING - Dancing with Elephants

Mark Sochan

strategic partnerships
The ASAP Handbook of Alliance Management: A Practitioner’s Guide cover

The ASAP Handbook of Alliance Management: A Practitioner’s Guide

A.S.A.P

strategic partnerships
The Book on Partnerships: How Startups Work With Partners To Sell More, Add Features, And Get Acquired. cover

The Book on Partnerships: How Startups Work With Partners To Sell More, Add Features, And Get Acquired.

Franz-Josef Schrepf

strategic partnerships
The Partner Operating Model: A guide to predictable ecosystem revenue cover

The Partner Operating Model: A guide to predictable ecosystem revenue

Frie Pétré

ecosystem growth
The Strategic Alliance Handbook cover

The Strategic Alliance Handbook

Mike Nevin

strategic partnerships