The complete operator's guide to channel partner programs as a designed PDF book. Design, run, and measure a program that works. Free download.
This is the operator's guide to channel partner programs: the operational layer that turns partnership strategy into revenue. It collects the full series into one designed PDF, from deciding whether you need a program to running every part of it.
Fourteen chapters cover the channel chief role, partner types, building a program from scratch, tiering, enablement, onboarding, the active seller rate, MDF, deal registration, recruitment, and channel management.
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Discover the 10 first principles that drive partnership success. Stop copying playbooks and start designing collaborations from fundamental truths that hold across every industry and business model.
The complete MVE framework as a designed PDF book: build exactly the partnerships you need for market viability, and nothing you don't. Included with the Reader membership.
The 5-model Partnership Architecture framework as a designed PDF book. Move from playbook practitioner to partnership architect. Included with the Reader membership.