Cyclr

Cyclr lets a software company build, publish and operate integrations for its own customers under its own brand. It supplies a connector library, a low-code builder for the integration logic, an embedded interface customers use to connect their accounts, and the hosting and monitoring underneath. An integration marketplace inside the product is available on the higher tier.

Why it is in a partner tech directory

Most technology partnerships ship as an integration between two products. The platform that builds and runs those integrations is the delivery mechanism for the partnership, which puts it in the partner stack even though it is bought by product or engineering.

What separates it from other embedded platforms

Published pricing and a clear meter. Cyclr states its plan prices and charges on API calls and connectors, so a buyer can estimate the cost before contacting anyone. That is unusual in a category where most vendors gate every number behind a demo.

The company also separates its packaging by how the platform is used: a native embedded edition for putting integrations inside your own product, a service edition for teams that deliver integrations to clients, and a newer managed offering for MCP servers.

The trade-off is the model itself. Integration logic is expressed in Cyclr's builder rather than in your own codebase, which is faster for standard connections and more constraining when an integration needs something the builder does not cover. On the entry plan the per-connector charge means cost grows with the breadth of your catalogue, not only with usage.

Who it fits

Mid-sized software companies with a queue of customer-requested integrations and no appetite to build integration infrastructure themselves, particularly in the UK and Europe where the vendor is based.

Ownership and company background

Cyclr was established in 2013 and operates from Croydon in the United Kingdom, with regional hosting in the US, UK and EU. The company describes itself as independent, and no venture round, acquisition or merger was found in this review. It does not publish a headcount.

Pricing

Published, and checked on 6 August 2026. For the native embedded edition, Pay As You Go starts at $1,595 per month with 100,000 API calls and 10 connectors, plus $100 per connector per month beyond that. Growth starts at $2,595 with 1,000,000 API calls and a staging environment. Scale starts at $7,195 with 5,000,000 API calls, the embedded integration marketplace and a proxy API for on-demand data. The service edition starts at $1,495 per month, and the MCP offering at $999. All tiers state unlimited integrations and unlimited users.

Integrations

A connector library covering common SaaS categories, plus a toolkit for building custom connectors against any API the library does not already reach.