ChannelCon EMEA

ChannelCon EMEA is the European edition of the Global Technology Industry Association's channel conference, held on 9 and 10 November 2026 at the Park Plaza Westminster Bridge in London. It brings together IT service providers, managed service providers, vendors and distributors working in the European channel.

What makes it different

The price, and what comes with it. An IT service provider registering by 1 September 2026 pays GBP 165, and that ticket includes a year of association membership. Against the four-figure tickets common at partnership and channel events, this is a different order of cost, and it is the practical way into the association for a partner business that has not joined before.

Being association-run is the other difference. The organiser describes the event as vendor-neutral, and the association's income comes from member dues rather than from any single vendor's sponsorship, so the agenda is not built around one company's product line.

Who it is for

European IT service providers and managed service providers, and the vendors and distributors that recruit them. This is the traditional channel rather than the software alliances world, so expect sessions on running a services business, vendor programs and industry practice rather than on ecosystem-led growth or account mapping.

Tickets

Partly published. The IT service provider early rate is GBP 165 by 1 September 2026, including one year of GTIA membership. Rates for vendors, distributors and later registrations were not published at the time of this review, so those buyers need to ask.

Organiser

The Global Technology Industry Association, which also runs regional member communities including the DACH community listed in this directory, and a larger ChannelCon in the United States.