Introducing the Partner Manager Course by PartnerStandard

I'm launching a new Partner Manager Course.

This online program teaches how to create, manage, and scale partnerships that drive efficient growth for SaaS businesses.

What you'll learn

• Understand the advantages of working with partnerships - Discover how partnerships can accelerate growth and create competitive advantages

• Identify and pursue suitable partnership opportunities - Learn frameworks for finding and evaluating the right partners for your business

• Master the partner lifecycle and maintain engagement - From recruitment through activation and growth, keep partners engaged and productive

• Increase success rates of your partnerships - Apply proven strategies to ensure your partnerships deliver real business value

• Learn how to secure and communicate leadership commitment for partnerships - Get executive buy-in and support for your partnership initiatives

• Discover ways to measure partnership success beyond revenue numbers - Track the metrics that truly matter for partnership performance

• Understand how to assess partner-to-market fit based on your company's growth stage - Align partnership strategy with your company's current needs and capabilities

• Learn strategies for expanding successful partnerships or gracefully exiting when needed - Know when to double down and when to move on

Curriculum

Part 1: Introduction to Partnerships

Foundational concepts and the strategic value of partnerships in modern business.

Part 2: Partnership Fundamentals

Core principles and frameworks for building effective partnership programs.

Part 3: Readiness Assessment

Evaluate your company's readiness for partnerships and identify gaps to address.

Part 4: Partner Lifecycle Management

Deep dive into recruiting, onboarding, enabling, and growing partner relationships.

Part 5: What's Next

Advanced topics and strategies for scaling your partnership program.

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Join the Waitlist

Join the waitlist for early notice when the course launches and an exclusive early-bird discount.

👉 https://partnerstandard.com/partner-manager-course/

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This course is designed for:

• Partnership managers building or scaling partner programs
• Business development professionals expanding into partnerships
• Founders and executives considering partnership strategies
• Anyone responsible for driving growth through partnerships

Whether you're new to partnerships or looking to formalize and scale your existing program, this course provides the frameworks, tools, and practical knowledge you need to succeed.

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Bernhard Friedrichs

Founder - PartnerStandard™