Books
Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships
Ecosystem-Led Growth: A Blueprint for Sales and Marketing Success Using the Power of Partnerships
The Art of STRATEGIC PARTNERING - Dancing with Elephants
The Art of STRATEGIC PARTNERING - Dancing with Elephants
Mark Sochan
Building Successful Partner Channels: Channel Development & Management in the Software Industry
Building Successful Partner Channels: Channel Development & Management in the Software Industry
Hans Peter Bech
Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget
Going Global on a Shoestring: Global Expansion in the Software Industry on a Small Budget
Hans Peter Bech
MAKING CHANNEL SALES WORK: Ten Tools to Create a World-Class Third-Party Selling Program
MAKING CHANNEL SALES WORK: Ten Tools to Create a World-Class Third-Party Selling Program
David Davies
The Partnership Principle: A 180-day guide for Revenue Leaders to accelerate growth through collaboration
The Partnership Principle: A 180-day guide for Revenue Leaders to accelerate growth through collaboration
Matt Bray
Marketing Multiplied: A real-world guide to Channel Marketing for beginners, practitioners, and executives
Marketing Multiplied: A real-world guide to Channel Marketing for beginners, practitioners, and executives
Mike Moore, Peter A Thomas
Articles
Partnerships Outperform Traditional Go-to-Market Models in Efficiency and Growth
Partnerships Outperform Traditional Go-to-Market Models in Efficiency and Growth
Bernhard Friedrichs
From Ecosystem (1935) to Ecosystem-Led Growth (2023)
From Ecosystem (1935) to Ecosystem-Led Growth (2023)
Bernhard Friedrichs
Being Resilient as a SaaS Business in Changing Market Dynamics
Being Resilient as a SaaS Business in Changing Market Dynamics
Bernhard Friedrichs
The PX Factor: How Outstanding Partner Experiences Elevate Customer Satisfaction
The PX Factor: How Outstanding Partner Experiences Elevate Customer Satisfaction
Bernhard Friedrichs
Impact Forecasting: Uncovering the True Value of Partnerships
Impact Forecasting: Uncovering the True Value of Partnerships
Bernhard Friedrichs
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