Partner Management Software (PMS)
Partner Management Software is a type of software that helps businesses manage their relationships with their partners. It is also sometimes called partner relationship management (PRM) software. Partner management software provides a range of tools and features that enable businesses to communicate with and support their partners, as well as track their performance and metrics. This can include features such as a private portal for each partner, where they can access documents, campaign materials, market development funds (MDF), opportunities, and deals. Partner management software can also include tools for onboarding new partners, tracking sales, and managing communication and collaboration.