📖 Read: What is part of the Evaluation stage?
Evaluations are crucial for assessing partner performance, identifying areas for improvement, and recalibrating expectations. In this part of the playbook, you'll learn how to establish a regular review process based on predefined KPIs and benchmarks, gather feedback, recognize high-performing partners, and address performance gaps with targeted support and resources.
Regular evaluation allows you to measure your partners' performance while pinpointing areas that need enhancement. Regular checkins and GBR help to manage, retain and grow the partnerships. Use KPIs that are suitable for partnerships. Remember your partner is not your customer. :-)
Partnerships KPIs & Performance Diagnosis
Apply Partnership KPIs to measure success
Assess the overall partnership health by checking the following aspects:
… see more elements in the article
Assess individually agreed aspects like:
Preferred program requirements
Status of agreed exit triggers
Measure Partner Experience: Monitoring partner satisfaction and addressing any concerns
Collect feedback: promote open communication to share successes, challenges, and improvement areas partner, conduct partner surveys
optimized partner experience gaps with targeted support, training, and resources
Benchmarking: Comparing partner performance against industry standards and other partners
Adjustment and optimization: Refining the partnership strategy based on evaluation findings
Recognize and celebrate high-performing partners to reinforce their value and foster loyalty
Use evaluations as an opportunity to recalibrate expectations and goals
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